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Customer Experience Mobile Strategies Contests Shopper Marketing

Quebec Boom or Bust?

Always a hotly debated question: Do we include Québec in our Shopper contest or other purchase based program? Well, let the debate end here. My Canada..

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Contests Shopper Marketing Purchase-Based Promotion Retail CPG

The Return of Purchase-Based Promotions

Contests, gift-with-purchase, and added value. Why are we seeing so many of these types of programs in the marketplace right now? Because they work.Shopper..

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